January 02, 2009 Archives

2009-01-02 23:50:54

Thinking About Radio

Talking about digital divides can be a great game of political football. While it seems desirable to have broadband access for all, there are parts of the United States where slow dial-up is the best possible access. This is quite ironic considering the decline of traditional media forms where such material is shifting online but requiring broadband for it to be actually usable.

One of the tech innovations that has doggedly survived against competition is radio. Radio has survived not only the introduction of television but also the Internet. As a mass medium, it works and provides means to get out a message that the Internet cannot easily provide.

In producing a podcast, a conundrum arises. Are there people out there within the United States unreachable with such a tool. Even in the battle born state of Nevada, broadband is only really available in urban areas. While cable access to the Internet is possible in the Las Vegas metro it is not quite possible in Winnemucca or Battle Mountain. In American Samoa, dial-up access is the only game in town with connection speeds not exceeding 30 kbps and bandwidth via the ISP even slower. Unless you had a pricey DSL connection, the browser of choice in American Samoa was lynx.

Broadband penetration is uneven in the United States. The United States is a first-world country militarily but we lag in other areas from time to time. Expanding the scope of the podcast program is something that requires me to consider that.

To secure a one-hour time slot each week for a full year on shortwave broadcast station WBCQ costs only USD$900. WBCQ's signal blankets the eastern seaboard and hits the Caribbean. With a USD$40 shortwave radio, one could access such a broadcast with relative ease. Compared to other distribution costs possible let alone technological access barriers, this is pretty cheap.

An interesting experiment would be in trying to expand the scope of LISTen: The LISNews.org Podcast via shortwave. In some respects, that would greatly increase reach. For the cost of two individual ALA memberships, the expansion of this professional development could happen. Time slots are scarce, though, so waiting six months may mean that this would be a non-starter. The strange thing there is, this is a cost-effective buy with green implications to it indirectly. Professional development and growth material could be distribute farther at a cheaper rate.

The question is whether anyone would have the audacity to financially back such an experiment...



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Posted by Stephen Michael Kellat | Permanent Link